Violet PR’s award-winning campaign puts Pittsburgh on the technology map

Home to companies like Apple, Google, Facebook and Uber, a host of technologies including self-driving cars and Oculus VR simulators are being refined and tested in Pittsburgh—but even though it had come a long way by 2018, the city was having a hard time communicating its transformation from steel town to a thriving technology center. The Allegheny Conference on Community Development, a non-profit organization charged with attracting businesses to Pittsburgh, enlisted Violet PR to raise awareness of the region’s tech growing technology and life sciences sectors.