Boosting FDI Visibility at the SelectUSA Investment Summit
SelectUSA Investment Summit
Challenge
The SelectUSA Investment Summit, hosted by the U.S. Department of Commerce, is the nation’s premier foreign direct investment (FDI) event. Held annually since 2013, the event gathers global business decision makers, economic development organizations, politicos, and media, giving states and regions a stage to showcase investment potential. At the conference, Violet PR secures media interviews and delivers live “news announcements” from the tradeshow floor to boost client visibility. With all 50 states and investors from 80+ countries vying for attention, competition is fierce.
Solution
Violet PR cuts through the noise with tailored media pitches positioning our clients (including the states of Georgia, Oklahoma and Idaho, as well as the metros of Kansas City and the Lehigh Valley) as top FDI destinations. We do this by spotlighting news pegs in key industries—advanced manufacturing, renewable energy, life sciences and technology—while also highlighting workforce development programs and international trade opportunities. By leveraging our deep media relationships – and long-running presence at this event – we’ve turned SelectUSA into a stage for our clients’ biggest investment wins.
Since 2017, Violet PR has helped clients maximize media exposure at SelectUSA, securing top-tier coverage in outlets including Marketplace, McClatchy News, Associated Press, Financial Times, Handelsblatt, Politico, FDI Magazine, Le Monde, Voice of America, Route 50 and Gray TV.
Media Placement Highlights
Since 2017, Violet PR has helped clients maximize media exposure at SelectUSA, securing top-tier coverage in outlets including Marketplace, McClatchy News, Associated Press, Financial Times, Handelsblatt, Politico, FDI Magazine, Nikkei Asia, CAIJING, Le Monde, Voice of America, Route 50 and Gray TV.
