It’s Pride Month, and Violet PR has been celebrating and supporting the LGBTQ+ community by attending various local events sponsored by Out Montclair, a nonprofit organization created to raise awareness and provide support and solidarity for the LGBTQIA+ community in Montclair, N.J.

Our team had a blast kicking off the celebration at Montclair Art Museum’s Pride Night, where we enjoyed dancing, art and performances. And speaking of performances, the Montclair Drag Variety show at Vanguard Theater was truly fantastic! Our team also enjoyed the full day of festivities at Montclair Pride Festival 2022—the first-ever pride festival in Montclair’s history.

While we believe that highlighting and celebrating Pride during June is essential, at Violet PR we believe that companies should actively support the LGBTQ+ community all year long. That is why we are proud to be a certified LGBT business enterprise.

The National LGBT Chamber of Commerce (NGLCC) designation is granted to businesses that are majority-owned by LGBT individuals. NGLCC is the business voice of the LGBT community and is the largest global not-for-profit advocacy organization specifically dedicated to expanding economic opportunities and advancement for LGBT people.

“As a gay business owner, I am dedicated to supporting LGBTQ+ rights all year long and am proud that we became an official LGBT Business Enterprise® last year,” says April Mason, president and owner of Violet PR. “We are always seeking to partner with other LGBTQ+ businesses and raise awareness for causes and issues that impact the queer community.”

Violet PR is regularly involved with LGBTQ+ work both inside and outside our firm. Our client base wants to attract diverse talent—including LGBTQ+ professionals—and we’re proud to be in a position where we can help them. Specifically, we promoted the Pittsburgh Passport Summer Internship Program, which involved fun events including a drag queen brunch, that helped the region attract diverse talent. And we are currently getting the word out about the state of Kansas’ first Pride celebration as part of our work for the Greater Topeka Partnership.

Check out some photos of the VPR team at various pride events in the area:

The work we do at Violet PR is guided by four foundational principles, and perhaps the most meaningful to us personally is seeking out clients that are making a positive difference in the world.